Rooster Rojo Mezcal is produced from 100% Espadín agave at the Lopes Sosa Palenque in San Juan del Río, Oaxaca, using traditional artisanal mezcal methods throughout. Agave piñas — harvested after seven years — are roasted for four days in earthen pit ovens to caramelise the starches and develop the characteristic smoky flavour. The roasted piñas are then crushed using a traditional stone wheel (tahona) to extract the agave juice, which is open-air fermented in wooden vats along with the agave fibres using wild ambient yeasts. The fermented mosto is double-distilled in copper pot stills sealed with local clay. Bottled at 43% ABV in dark glass bottles to protect the mezcal from light degradation.

Rooster Rojo Mezcal is handcrafted at the Lopes Sosa Palenque — a small artisanal mezcal distillery — in San Juan del Río, Oaxaca, Mexico. The mezcal is produced under the supervision of Maestro Mezcalero Rodolfo Lopez Juan, who personally signs each bottle in confirmation that traditional production methods have been followed. Rooster Rojo is made using 100% Espadín agave grown in the Oaxacan mountains, harvested after approximately seven years — the age at which Espadín reaches sugar maturity. The brand has been recognised at international competitions including the San Francisco World Spirits Competition and the China Wine & Spirits Awards.